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URL: http://riceornot.ricecop.com/?auto=30447
Submitted by: DiRF
Comments: 16  (Read/Post)     Favorites: 0  (View)
Submitted on: 02-18-2004
View Stats Category: Truck
The 1979 Dodge Big Red concept truck.

Interestingly enough, I cannot find a SINGLE SHRED OF INFORMATION on this truck on the internet. Not even a mention of it.


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2-18-2004 @ 05:52:16 PM
Posted By : DiRF  Reply | Edit | Del
I found out about this truck in a book I just picked up. "American Dream Cars: 60 Years of the best Concept Vehicles" copyright 2002. This image was in the book, and I scanned it in...

2-18-2004 @ 05:55:38 PM
Posted By : DiRF  Reply | Edit | Del
Apparently, this is based on a 1978 Dodge Utiline truck, and was part of a quartet of Dodge Truck concept vehicles dubbed "adult toys". The others being a "Street Van", a rugged RamCharger called "Rawhide",
...and a riced-out truck called "Adventurer SE Classic"...imagine, them ricing out a truck back then...it has a bodykit, is lowered, has lowrider rims with NO sidewall...chrome everywhere.

2-18-2004 @ 09:53:29 PM
Posted By : Adambomb Reply | Edit | Del
never heard of it

2-18-2004 @ 10:04:20 PM
Posted By : Skid Reply | Edit | Del
#2, Ah, the ever-elusive "Adult Toys". I've always had an interest in these vehicles, and have considered trying to track a few down as projects. However, since there wasn't much documentation on them, it would be difficult. Here are the ones that actually did make it:

*The Lil' Red Express: Made in 1978 and 1979, these were the most common and popular Dodge Adult Toys. Easy to find now.
*The Warlock: Made from 1977 to 1979, these were similar to the Lil' Red Express, except they came in about 6 colors, with black being the most common, and massive amounts of gold pinstriping. Also not so hard to find now.
*Macho Power Wagon: If you've ever watched that old show Simon&Simon, you know this one. Made around the same time as the other two, these were basically just a Dodge W150 Power Wagon (4x4 Dodge truck) with a two tone paintjob (second color always black, primary usually red) and gold trimming, blacked-out chrome, and a factory roll bar with Goodyear tracker (cont.)

2-18-2004 @ 10:05:50 PM
Posted By : Adambomb Reply | Edit | Del
huh huh huh "adult toys"

2-18-2004 @ 10:11:04 PM
Posted By : Skid Reply | Edit | Del
(cont. from #4) off-road tires. I've seen two or three of these for sale before, so I assume they're not too rare.
*Macho Ramcharger 4x4: The same as the Macho Power Wagon, but with a Ramcharger (enclosed) body. I've never actually seen one.
*Street Van: These were popular. Introduced in 1976 (I don't know how long they were made). Just a basic Dodge cargo van sold cheap and a "customizing kit" which included templates for sidepipes and port windows. Since these were factory-encouraged customer-modified vehicles, they'd be pretty hard to find now and document as genuine Street Vans.
*The True Spirit: This one was sold only in California in 1976. Basically the same thing as the 1977 to 1979 Warlock. I've never seen or heard of one of these still in existence.
*The Force: Made in 1978 only, this truck was a Power Wagon made up to look like an off-road racing truck driven by Rod Hall. It used Mickey Thompson shocks, heavy duty front leaf springs, a Hickey roll bar and grille (cont.)

2-18-2004 @ 10:13:02 PM
Posted By : Skid Reply | Edit | Del
(cont. from 6) Hella driving lights, Sears Adventurer tires, and Superior wheels, as well as the requisite racing and stripe decals (to make it look like the racing truck). Once again, I've never seen or heard of one of these still around.

That's everything I know about the Adult Toy line. You can wake up now.

6-15-2004 @ 01:02:10 AM
Posted By : DiRF  Reply | Edit | Del
#3, Of course you haven't. I searched for over an HOUR trying to find even a MENTION of this truck on the internet, but NOOOOOO, nothing, nadda. But this truck wasn't completely forgotten apparently... Dodge produced a concept Ram truck in the late '90s using the "Big Red" name too, I guess as an homage to this truck.

[Edited by DiRF on 6-15-2004 @ 01:04:08 AM]

6-15-2004 @ 01:04:27 AM
Posted By : Jurrell Reply | Edit | Del
I typed "adult toys" into the google and I am shocked by what I see


6-15-2004 @ 01:06:01 AM
Posted By : DiRF  Reply | Edit | Del

6-15-2004 @ 01:22:20 AM
Posted By : Low-Tech Redneck Reply | Edit | Del
"Adult toys" was the "theme" behind Dodge truck design from the late 70's into the early 80's, incidentaly, a version of the "Lil' Red" was made for the Dakotas as well.

THe Dakota was actualy never intended for US sale. It was a joint venture between Chrysler and Mitsubishi to develop a small pickup for sale primarily in Japan, when Mitsu bailed on the project, the truck was simply sold with a Dodge nameplate. Similar circumstances were behind the development of the Rampage/Scamp, but that truck bombed after 2 model years

6-15-2004 @ 09:29:01 AM
Posted By : solid_snake Reply | Edit | Del
I can't believe they had Don Knots advertise "The Dude"[/semi-random]

7-09-2014 @ 01:29:04 AM
Posted By : DiRF  Reply | Edit | Del
#4, Hot Wheels made a damn nice Simon & Simon Macho Power Wagon... never watched the show, but the diecast looks so damn neat, I had to pick one up.

[edit] AH HAH! I knew, given 10 years, another photo might pop up! https://farm8.staticflickr.com/7130...1d0b8b680_b.jpg

[Edited by DiRF on 7-09-2014 @ 01:30:07 AM]

7-09-2014 @ 01:30:22 AM
Posted By : ricerocketboy Reply | Edit | Del
#13, :( I've had to find one on ebay.. fuck paying shipping. :(

7-09-2014 @ 01:34:46 AM
Posted By : DiRF  Reply | Edit | Del
#14, Dude, the Walmart near me had a whole RACK of 'em...

The one I regret missing out on was the initial Ecto-1 release... the reissue as part of HW's mainline sucks.

7-09-2014 @ 01:36:08 AM
Posted By : ricerocketboy Reply | Edit | Del
#15, I can't find SHIT here.

The Target nearest to me doesn't even have HotWheels or Matchbox anymore. There are no WalMarts near me. The grocery stores near me don't stock toys. The Walgreens and CVS here have 2011/2012 cars at $1.99.

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