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| #1 |
11-04-2014 @ 03:56:04 PM |
| Posted By : Skid |
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My aunt had a two-tone blue one of these when I was little. I can't remember the last time I actually saw one, let alone one this clean.
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| #2 |
11-04-2014 @ 04:30:16 PM |
| Posted By : Low-Tech Redneck |
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And GM looked at it, said, "Like that, but worse" and created the Seville
Yes, I'm aware that's NOT how it happened, it's called humor!
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| #3 |
11-04-2014 @ 06:10:46 PM |
| Posted By : Obsidian |
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And to this day - Lincoln insists that they can offer no better car today than what they built 30 years ago.
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| #5 |
11-04-2014 @ 07:27:51 PM |
| Posted By : ricerocketboy |
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#4, To be fair, I like the MKC, though I can't help but think its an Audi Q5 ripoff, especially with the tailgate design.
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| #7 |
11-04-2014 @ 09:13:27 PM |
| Posted By : Obsidian |
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"Sometimes you need to move backwards to move forward." When I hear that kind of shit in their ads - I'm not convinced that Ford wants Lincoln to be taken seriously in the face of contemporary luxury brands. The posturing and glorification of 30 year old cars isn't what BMW and Mercedes do - they just make cars that promote and embody the future.
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| #8 |
11-04-2014 @ 09:15:12 PM |
| Posted By : ricerocketboy |
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#7, they promote the future by being ugly?
With the exception of the i8 and i3, I find BMW's lineup either boring or atrocious, and ditto to Mercedes.
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| #11 |
11-04-2014 @ 09:48:38 PM |
| Posted By : Obsidian |
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#8, Not measured by appearances - but by giving the owner something that they aren't getting or haven't gotten before. Consider that power windows were once a luxury feature - something that only the privileged few had. They were gave the owner the future - a future where you didn't have to physically crank windows up or down.
Power windows are nothing now - but the demand for being given the future right now is what drives the luxury car market. Not the past - but being given the exclusive future - even if it's only futuristic for 2 or 3 years before it becomes commonplace.
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| #12 |
11-04-2014 @ 09:52:21 PM |
| Posted By : ricerocketboy |
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#10, YES.
YES.
And Obs, I do agree, such is the case for all those adaptive cruise control systems. I remember when it was launched on the W220 Mercedes S-Class, now you can get it on a Ford Focus.
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| #13 |
11-04-2014 @ 10:00:40 PM |
| Posted By : Obsidian |
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#9, You'll notice that most of those ads are promoting Mercedes lengthy history of innovation - not the fact they are simply old and have been around for a while. "First" this and "First" that are what's being promoted in the following videos you posted:
https://www.youtube.com/watch?v=y77jEGOFlOc
https://www.youtube.com/watch?v=5m_x1MlMR-Y
https://www.youtube.com/watch?v=XBdyLiyX_Bg
Contrast that with the Lincoln ad of the morphing Town Car. We're not seeing the history of automotive innovation at Lincoln (mostly because Lincoln isn't known for innovation) - just big boats made decades ago in comparison to their contemporary cars. Sure - there's the eco-boost hybird and the big-ol sunroof - but I'm not putting Lincoln on par with Mercedes when it comes to promoting the future; especially when luxury car buyers want the newest and best stuff - and are willing to pay for it.
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| #14 |
11-04-2014 @ 10:08:45 PM |
| Posted By : Obsidian |
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#12, Well there you go; even the lowly Focus can have adaptive cruise control. The fact remains - the innovation had to appear first in something that people would be willing to pay big money to have; to pride themselves on having something that few had.
The S-class is just the kind of technological hot bed that gives birth to such technology - and gets all the accolades and praise for being first. The S-class has a lengthy list of 'firsts' behind it - and Mercedes was pretty much built on those firsts.
In the case of the adaptive cruise on the Focus - you'd think Ford would have the wherewithal to debut the technology on the MKS - even if only for one model year - to at least give the impression that the MKS was something that Ford was proud of; where Ford tested and brought forth new innovations to show their engineering might. In that respect - Ford could even charge more for the MKS - provided what is on offer was truly cutting edge; anything that could out-do the S-class.
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| #17 |
11-04-2014 @ 10:19:45 PM |
| Posted By : Obsidian |
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#16, I still can't understand what McConaughey's even saying - perhaps I'm getting deaf myself. Sitting behind the wheel rubbing his fingers together trying to seduce a bull that's standing the middle of the road; I don't know if it's the fumes in this house or the copywriters. I'm putting more attention of the bull seduction than the MKC; I want tips when I visit the farm on Christmas eve.
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